Mallory Neely House



Contribution to Shift Re-Appropriated

The Weblog, the display and the small figures called blogobs are a contribution for the Shift! is re-appropriate project. A short description: At the exhibition which took place in a 24 hour shop in the center of Berlin, visitors of the exhibition or customers could purchasing a Blogob. By doing so, they received a password for the moderated fully functional weblog by mail within a day, in order to be enabled to publish their own stories and content. For this Shift! project, designers and artists from around the world were invited to re-appropriate the publication itself. Detritus of previous Shift!s were bagged up and given to contributors who were then asked to deconstruct, re-interpret, and re-invent earlier incarnations of Shift!. These "new designs" could take any shape or form and serve any function, under one condition – that nothing else be used other than the Shift! material. Shift is an independent design magazine by Anja Lutz, Berlin, Germany. The Shift magazine got well-established as "alternative" design magazine. The concept of this contribution was to re-shift and re-format shift's main focus of publishing into an art direction of instant messaging and into a multi-authored publishing platform. Shift re-appropriated remains fun, and materialized this year as a mail order catalogue. Questions on "publishing" and "politics" remains an intrest of mine, which resulted in the experiment, the contribution Mallory Neely House. The blog changed later to my "1066 And All That" personal Weblog.

Link: 1066 & All That

Project Contribution: Display & Blogobs / Weblog
"Shift Re-Appropriated" Art Director: Anja Lutz
Weblog & Display / Blogobs: Claudia Hardi
Year: 2004

Exhibition:
14th May– 16th May 2004
Euromarkt, Torstrasse,
Berlin, Germany

Exhibition:
18th June – 11th July 2004
Akademie Schloss Solitude,
Solitude Haus 3
Stuttgart, Germany